Uh oh! This can’t be good for NBC! NBC who has aired the olympics for 14 years may lose the rights to air the Olympics. It was recently announced that NBC is projecting a $250 million loss on this years Winter Games in Vancouver. The ad sales this year are estimated to bring in $650-$700 million, which doesn’t come close to the $820 million it costs for the rights to air the games. Fox, ESPN, and CBS are all bidding to air the 2014 Winter Games in Russia and 2016 Summer Games in Rio de Janeiro!
The Winter Oympics begin, Friday February 12.