For industry mogul Sean “P. Diddy” Combs, being named Forbes wealthiest hip-hop act is probably no surprise. A quick look into his portfolio will show you one thing for certain; the guy has got his fingers in so many pots, it’s hard to keep track. Between his full-time gig at Bad Boy Records, a successful vodka partnership with Ciroc, multiple clothing brands and a marketing company — it’s anyone’s guess if the guy ever gets a day off.
The financial magazine reports that Diddy has once again topped its prestigious Forbes Five list for a second year in a row — bringing in a reported $550M in earnings — far surpassing the likes of Jay-Z, Dr. Dre and 50 Cent, who are by no means strangers to the publication’s fortune measuring sticks. The difference between the Five list and the others it produces, however, is this is strictly about net worth. “It’s also more focused in scope, zooming in on hip-hop’s five wealthiest moguls,” Zack O’Malley Greenburg of Forbes writes.
P. Diddy himself hasn’t released a record since late 2010, yet he still manages to stay a relevant and make huge money… which begs one question. In today’s economy, is it really more about branding, and less about the music?
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