Texts From Last Night a 4.5 million hit

Filed in Gather News Channel by on March 17, 2010 0 Comments

If you visit this site, know that it has bad language and adult themes.

 

(CNN) — When some people find out that Lauren Leto quit law school at Wayne State University after her first year to focus on her Web site, they lecture her about responsibility and planning for her future.

And then they find out that little Web site of hers averages about 4.5 million hits a day.

Leto, along with her college friend Ben Bator, who also passed on law school to concentrate on the business, launched TextsFromLastNight.com in February 2009.

The site, which features funny and often shocking text messages submitted from area codes worldwide, has spun off into multiplatform ventures including personalized T-shirts, a book, an iPhone app and talk of a Fox sitcom to be produced by Adam Sandler’s production company, Happy Madison.

Some of the more popular Texts From Last Night include, “I was just told by a cop that my party was the most epic party they ever crashed,” “This is a mass text. Does anyone know where I am?” and “Rather than putting your name in guys phones, you just texted 90999 to donate $10 to Haiti and then gave it back to them.”

But Leto says that even after a development deal and an app that’s been downloaded by more than 300,000 people in 230 countries and territories, her parents can’t help but worry about their daughter.

“They’re nervous that one day I’m going to wake up and no one will want to look at my Web site anymore,” she said with a laugh.

Another site that has succeeded by making strangers’ stories available to the public is FML, which launched in French in 2008 and became assessable to English speakers in January 2009.

 

http://www.cnn.com/2010/SHOWBIZ/03/17/texts.from.last.night/index.html?hpt=C1

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